What is ShortPixel?
ShortPixel consists of two main products:
- ShortPixel Image Optimizer (SIO) – a cloud-based image optimization plugin right in the Media Library.
- ShortPixel Adaptive Images (SAI) – CDN adaptive image serving, useful for sites with multi-regional traffic.
Both are noted for being “set-and-forget”, simple to install, automatically optimize images according to the compression you choose (lossy, glossy, lossless), WebP/AVIF support, lazy loading, and batch optimization with just a few clicks.
Technology and Efficiency
- SmartCompress – the quality difference
ShortPixel uses SmartCompress™ technology, based on the SSIM index to optimize while still preserving the image structure almost absolutely compared to the original. For example, an image from 1.10 MB is reduced to only 213 KB in “Glossy” mode, a reduction of up to ~80%, but the quality is still very high.ShortPixel - Real-world Impact
A real-world test shows:Before: Homepage loads in 3.4 seconds, total size 4.6 MB, 87 requests.
After: Homepage speeds up to 1.3 seconds, size drops to 1.8 MB, requests down to 56.
PageSpeed Insights Mobile score increases from 61 to 91; Desktop from 70 to 96. Bounce rate drops 14%.GudWeb – Grow Smarter as a Solopreneur
Outstanding features
- Optimize multiple formats: JPEG (all variants), PNG, GIF (still & animated), PDF, and convert to WebP/AVIF.
- Compression by level: Lossy (strong compression), Glossy (balanced), Lossless (preserve quality).
- Supports cloud platforms – reduces server load and optimizes quickly.orgShortPixel
- Bulk optimization, cron jobs, WP-CLI, multisite support, WooCommerce, NextGEN Gallery, Retina 2x, foreign plugins… are all smoothly compatible.org VietnameseShortPixel
- Has a 30-day performance report, stores the original for recovery, complies with GDPR, integrates Cloudflare token, supports EXIF and color format CONVERSION.org VietnameseShortPixel
Pricing & Usage Models
- Free: 100 credits/month to try.
- Unlimited plan: from $99/month for one site, or multi-site plan ($39.99 for 5 sites, $69.99 for 10 sites).wpbolt.comShortPixel
- Monthly plan: from $4.99 (7,000 images) to $99.99 (220,000 images).
- One-time, non-expiring credits, from ~$9.99 for 10,000 images to $249 for ~500,000 credits.com
- Nonprofit discount — can be requested for free credits.com
Real opinions from the community
“I recommend you using ShortPixel.com – it is has the best image compression from what I’ve tested.”Reddit
“ShortPixel’s usage was lower… while Imagify had 13-14%, … ShortPixel does one.”
Comparison of performance on weak hosting shows that ShortPixel uses lower CPU, saving more resources.Reddit
Conclusion – Should You Use ShortPixel?
If you own a website, blog, or online product that needs to improve loading speed, increase SEO rankings, and prioritize beautiful, lightweight images — ShortPixel is one of the options worth investing in today. With a simple user experience, superior performance, and flexible pricing model, it is a quality image optimization tool for individuals, businesses, and agencies.
How to Join and Earn with ShortPixel?
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ShortPixel Platforms
Web
iOS
Android
Chrome Extension
Windows
